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Come on, admit it – you have your favourite clothes labels or retailers, don’t you? The names you can trust and rely on, to deliver the best designs, cut and quality at the right price. Whether these names are Gucci and Diesel, Rook clothing and Adidas, or Primark and George at Asda, you will just know what branded or non-branded clothes you like above all others. But just what are the benefits of buying branded clothes?

By sticking with a fashion label, you get to know more about it. This includes where you can buy the clothing from – both retailers and online details – the range or ranges you particularly get on with and how much an outfit generally sets you back by. Over time, this means it’s easier to get hold of a really flattering pair of jeans or cool t-shirt.

Of course, there’s a downside to branded clothes – namely, the price. Especially with top-end labels such as Gucci, products are a lot more expensive compared to other brands and store-branded items. So you need to weigh up the price against the quality, design and appeal of branded clothes, ultimately. To help you decide whether branded clothes are for you, here are 5 benefits they offer:

  1. Name and reputation

With a brand, there is expectation. Your chosen branded clothing will stand for something in your mind, be it cutting-edge designs, contemporary styles, incredible quality or superior customer service. You know exactly what you are getting.

  1. Peace of mind

As a rule, branded clothes tend to go hand-in-hand with a better experience for you, the purchaser. Often there is a no-quibble policy when it comes to longevity, so that returning a top or a pair of jeans because you’ve changed your mind or there’s a fault with them can be easier. Because branded clothes tend to be more expensive, it’s quite right that you expect quality and that you should be able to return an item if it’s within the returns policy or receive a replacement if faulty.

  1. Flattery

Designer labels feature the best designs and cuts more often than not as the companies can afford to invest in this more. This means the clothes generally fit better and the quality shows through.

  1. Support

Branded clothes are often easier to get hold of, to order as well as to return thanks to the high standard of customer service.

  1. No problem

If you have sensitive skin or are prone to overheating, for example, branded clothing is especially good as you know the type of material you’re getting and which range works best with you. You no longer need to worry about whether a jumper will make you itch or a pair of jeans sit too low down.

However, all the benefits of branded clothes need to be considered alongside the price. The majority of brands are more expensive than store-branded goods, because of the lack of association and reassurance of the non-branded item. This means that ultimately the decision to buy brands will likely come down to how fat your wallet is.